PUBLIC RELATIONS
We’ve worked with many of Wall Street’s biggest names in investment management. By designing public relations strategies that fit with organizational goals, we help our clients gain media exposure, establish themselves as industry experts and generate new business leads. Our services include developing and implementing traditional public relations plans, as well as on-line PR. Our public relations client experience includes:
CIBC WORLD MARKETS
By arranging interviews with media outlets such as CNBC, the Wall Street Journal and targeted industry publications, we helped raise the profile of CIBC World Markets’ equity research and investment banking groups.
MERRILL LYNCH
Through interviews in industry publications and media outlets such as Bloomberg News, as well as development of articles for targeted audiences, we helped Merrill Lynch introduce its 529 college savings plan.
BURNHAM FUNDS
Through bylined articles, securing interviews in publications such as Barron’s and arranging appearances on CNBC, we helped Burnham Funds launch a new financial services mutual fund and double that fund’s assets under management in a matter of months.
COLUMBIA FUNDS
By securing speaking engagements and media coverage for its chief investment officer, we helped to raise the overall profile of Columbia Funds among retail and institutional investors.
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